For small businesses and start up companies, social media management and internet marketing can be both a blessing and a curse. On the one hand, marketing on the internet and social networks opens your business up to thousands of potential customers and can make a big impact on your business taking off. On the other hand, managing several social media accounts can be a difficult and time-consuming process. Running a new business is already a full-time job, and it can be hard to really make the most out of social media unless you have a team helping you.
It’s not just social media management that you should consider when trying to market your business online.
Search engine optimization (SEO) is also an important aspect to becoming visible on the web and widening your customer base. SEO refers to increasing the visibility of your website on a search engine results page. The closer your website is to the top of the page, the more likely a user is to click on it and be directed towards your business. However, SEO is a complicated process, and it can be hard to wrap your head around if you are not seasoned professional, familiar with how search engines work and the technology behind them.
Without a solid internet presence, your business is at a huge disadvantage.
While your competitors are out engaging potential customers and increasing their social reach, you become increasingly irrelevant and unnoticed, which can spell disaster for any business, and especially small and new businesses. However, it takes more than a single Facebook page or a Twitter account to really make an impact. But, thanks to a unique internet tool called BizBrag, you can take full advantage of social media and SEO to grow your business and customer base.
BizBrag is a comprehensive social strategy for businesses and franchises that extends your content to both search engines and social networks. The first step to utilizing BizBrag for your business is to create a Braggit. A Braggit is a stand alone web page that is built specifically to be social and rank well in search. You can use a braggit to market your business, a specific product or service, job openings, upcoming events, and more. Braggits may contain text, images, video, etc. – anything that you believe will help you get your point across the best as well as help you stand out from the competition.
Bring your social media together
After you create your Braggit, you can use the BizBrag dashboard to send it out to one, a few, or all of your social networks all from one place. This makes managing your social accounts quick and easy. Your posts will contain your Braggit, which contains a call to action button linking to your website. This will direct traffic to your site and increase your visibility. Braggits also have built-in SEO technology that allows them to rank well in a search engine search, thus increasing your web visibility even more.
As a member of BizBrag, you can also utilize the BragForce. The BragForce is BizBrag’s own social network of businesses. You can partner with complimentary businesses or businesses in your area and share each other’s Braggits, thus sending your content out to even more potential customers. BizBrag also offers report cards for each Braggit you create, complete with analytical and social data. You will be able to see how your Braggit is doing with information such as the number of clicks to your website, key words, and traffic sources. You will also be able to see how many tweets, likes, or +1′s your Braggit has received and how many of your BragForce partners have forwarded your Braggit to their social networks.
Social media management and search engine optimization can be daunting tasks even for the most experienced business owner.
However, in today’s technological age, there is no escaping the power of the internet. Instead, harness that power with BizBrag’s unique approach to internet marketing and SEO. Visit www.BizBrag.com to learn more and begin to increase your social reach.