Recent Articles

Ideal Customer Profiling – Why It’s Essential to Small Business Success

| July 12, 2014 | 0 Comments

Ask many small business owners who their target audience is and they will say ‘everyone’.What this often means is that they really don’t know. Defining your audience is an important thing to do in order to grow your business – and one of the most effective ways to do this is to create an Ideal [...]

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5 Quick Networking Tips

| June 21, 2014 | 0 Comments

Networking is one of the most important skills you can develop. When people ask me “Hey Anik, what’s the key to your success?” The simplest answer I give is, “my network.” Over the years, I’ve been blessed with a network that is filled with positive, successful people. Because of my network, I have a tremendous [...]

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WordPress Plugin Series: iFeature Slider

| June 14, 2014 | 2 Comments

CyberChimps inc. has just released a new WordPress Slider plugin, the iFeature Slider Plugin. This slider plugin is very user-friendly. With the new Drag-and-Drop user interface built into this plugin, it takes only a few seconds to setup your sliders. Easily drag your images in and reorder them however you would like. Target Audience This plugin [...]

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Top 10 Social Media Blunders that can Easily Drive you Crazy

| June 13, 2014 | 0 Comments

With all the significance attached to social media platforms, it has become very important for individuals to maintain a good social media persona. If you look at the social media accounts of celebrities, you’ll find how beautifully they’ve maintained the same. Although social media appears as a “Happy ride” for people of all age groups, [...]

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Presentation Is Key – Your First Trade Show

| June 5, 2014 | 0 Comments

When setting up a display at an event it’s half the battle one if your stall is aesthetically pleasing to the eye. Customers are going to be enticed by a good-looking display that crisp and clean, with simple and comprehensible signs. Nothing too complicated, and no stale coffee cups and sandwich wrappers on the edge [...]

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Understanding File Types From Your Designer

| June 3, 2014 | 0 Comments

Are you a new business owner ready to get your name out there? One of the exciting steps you’ll take on this journey is creating the Brand, or image for your company. Get ready to meet your creative designer! If this is your first time, you may find yourself frustrated by the amount of new [...]

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Seven Sicknesses of Financial Management

| May 27, 2014 | 0 Comments

Every business owner understands that cash flow is the lifeblood of his business. It follows that maintaining a healthy business means ensuring that cash flow is not interrupted because, interruption spells the death of the enterprise. Sound financial management is the key to maintain optimum cash flows. However, as businesses grow, customer relations become paramount, [...]

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Top 3 Mistakes to Avoid When Starting Your Business

| May 27, 2014 | 0 Comments

When starting up my small business I thought I had it all sorted, at least it was in my mind. I had covered the bases that I believed were needed; choosing the right sector and then making sure I had the right levels of insurance for myself and my small amount of employees. However, there [...]

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How Do You Know When the Time is Right to Outsource?

| May 20, 2014 | 1 Comment

When running a start-up, it can feel like you’re having to be all things all of the time. This is normal, and a necessity in the early days when budgets are tight and you haven’t yet built up a reliable network to tap into. As your business grows, you may want to consider outsourcing. Outsourcing [...]

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Small Business Week Edition: A SlideShare Marketing Checklist That Will Help You Get Started

| May 15, 2014 | 0 Comments

In honor of Small Business Week, we’ve put together some free resources to help out small business owners. In this post, we talk about SlideShare, a great free tool that some have called, “the YouTube of slideshows.” Let’s get started! Get to know SlideShare. SlideShare is the world’s largest community for sharing presentations. With an [...]

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4 Building Blocks for a Successful Business

| May 15, 2014 | 0 Comments

You’ve got a brilliant idea, lofty goals, and plenty of motivation — now you just need to figure out how to get off the ground and propel your business into a smashing success. Fortunately, millions of entrepreneurs who came before you have tried and thrived — or tried and failed — and you can learn [...]

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Exchanging Currency as a Startup Without Being Fleeced

| May 14, 2014 | 0 Comments

Foreign exchange markets can be one of the most mind-boggling arenas to get involved in as a fledgling company, especially when you’re looking for new markets to expand into and opportunities to work with companies overseas. With so many factors to consider, it’s quite possible that your first attempts will end up, at best, falling [...]

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