Marketing

Marketing

Unemployment is rising, graduates are struggling to find work and those of us lucky enough to be in work are facing pay freezes. There has never been a better time to bite the proverbial bullet and start your own business. But if you’re low on funds, as so many start-ups are, how can you get your business off the ground? Here...

competitor analysis for online marketing strategy

When planning your online marketing strategy, one of the key things to investigate is: who your competitors are and what does their online presence look like? Knowing who you are up against online not only allows you to make informed online marketing decisions, but it also enables you to identify gaps and new opportunities for your business. What are the...

tips to gain newsletter subscribers

One of the most effective digital marketing forms is email. As such, it is an important part of every campaign. Offering a newsletter is one of the greatest ways to build your email list. Having a website with a form which gives people the option to opt in is simply not enough to build a subscriber list.  You will surely...

press releases

Press Releases are official statements given to newspapers containing information about a particular matter. Businesses use this as tool of marketing and it does work. But only if you do it right. That’s why we are going to talk about do’s and don’ts of press releases for all kinds of businesses and blogs. Do’s of Press Releases Create a catchy headline: You...

startup ideas

Content Marketing is one of the most crucial aspect of startups. With limited budget and even more limited resources, startups always require the trump cards. You can only afford the services that give you great return on investment. Today, we are going to share 5 tips that can help a startup to grow manifolds through means of content marketing. 1....

social media marketing for business

Nowadays, every other person in marketing field is a self proclaimed ‘marketing guru’ but what does it take to become a real one? How can you actually be the best when it comes to marketing your brand? How can you do it better than anyone else? Unleash you creativeness: the first important step you would need to become a marketing...

things that are harming your business

Whether you’re an assistant engineer or a project manager, whether you’re a normal employee or the CEO of the company, you need to market yourself. What do we mean by that? Why is marketing important to a person who doesn’t deal with the field ever in his profession? Marketing is one thing that is omnipresent in a business atmosphere. You...

instagram marketing

Instagram is one of the most popular social media networking site at present but it seems like businesses are quite doubtful when it comes to using instagram marketing to make more sales or increase the customer base. Maybe things like, the inability to generate leads directly through the platform or the fact that it might end up like Facebook which...

Startup Business Online

All new business owners will have to work hard to promote their startup business online. There are a number of tools that could help you achieve the results you desire. However, you’ll need to engage in lots of different endeavours to ensure you create a suitable level of sales. Considering all that, we thought today would be a good...

Five Tips For A Successful Online Marketing Strategy

Going online is one of the most thrilling prospects that you could do. Online marketing is indeed one of the most dynamic, competitive, and even rewarding pursuits available for the persistent and patient. But with a cutthroat competition that’s awaiting you, how can you edge out the competition and capture your niche? It’s plain and clear that not all...

5 Simple Business Promotion Tips You Must Know About  

So you’ve recently started a new business.  Naturally, that’s an exciting step.  But, now that you have your business set up and are perhaps beginning to define what your niche in the market will be, you need to take the next important step.  What would that be?  Well, that would be letting the public know about your company through...

What is B2B? A service business is a business which sells services directly to other businesses. Marketing a service business can be more difficult than marketing a business selling products, because they are trying to sell an idea rather than a product. Many service businesses are searching for the perfect marketing model, and we think we might have found it. Below...