Author Archive: Daniel Rodriguez

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5 Steps To Grow Your Startup With Content Marketing

5 Steps To Grow Your Startup With Content Marketing

| January 17, 2013 | 1 Comment

1. Know Your Customer Content Marketing isn’t about your product– it’s about your customers’ interests. If you don’t have customers or users yet, make sure you have a clearly defined target customer before you continue with content marketing (or product development, for that matter). If you have customers or users, find out who they are [...]

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